OldRoger
OldRoger
1755 Broadway · New York, NY 10019
This is the official website of OldRoger LLC
About

OldRoger is a New York-based private investment firm that operates as a structured interface between international capital and Italian entrepreneurial talent.

We focus on Italian startups and early-stage businesses with strong intrinsic value — authentic brands, proprietary know-how, real market demand — that lack the structure, capitalisation, or connections to reach their potential. We provide or facilitate both.

We are not a traditional fund. We do not manage outside capital on a pooled basis. We act as a direct investor, a deal filter, and where appropriate, an operational partner. Our edge is knowing Italy from the inside.

Investment Philosophy
The most interesting Italian businesses rarely find their way to international capital. They are too small for investment banks, too unstructured for venture funds, and too proud to ask for help in the wrong language.

We speak both languages. We listen before we judge. We move slowly on evaluation and quickly on commitment.

Our interest is in businesses with a genuine reason to exist — not a pitch deck, not a market slide. A reason. Italy has more of those per square kilometre than anywhere else on earth.
— OldRoger Management, New York 2024
What We Look For

We are actively seeking Italian startups and SMEs in difficulty that meet one or more of the following criteria:

We do not require a business plan. A conversation is sufficient to begin. Write to us at hello@oldroger.fund.

Current Portfolio
Italy Italian luxury goods. Licensed brand operations, e-commerce and international distribution. Italian market managed in partnership with Gestione Pagine SRL. Active
Italy / EU E-commerce and logistics infrastructure serving Italian SMEs. Development
For Partners & Investors

We welcome co-investment from individuals and family offices with an interest in Italian assets and brands. We also work with strategic partners — distributors, licensees, and operators — who can add market access or operational capability to portfolio companies.

If you represent capital or capabilities looking for Italian exposure, we are interested in hearing from you. We act as a filter in both directions: qualifying deal flow for investors, and qualifying capital for founders.

Initial contact: investors@oldroger.fund

This website does not constitute an offer to sell or a solicitation of an offer to buy any security. OldRoger LLC is a private company and does not accept unsolicited investment inquiries from the general public. All portfolio references are provided for informational purposes only. OldRoger LLC is not registered as an investment adviser with any regulatory authority.